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#AI Search — all articles

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An open book with a pane of frosted glass resting above its pages

SEO 8 min

Designing for AI search, when the answer isn't a page.

AI answers now sit between your site and the people looking for it. What that changes about how you write, structure, and design — and what it doesn't.

January 13, 2026

#AI Search

#AI Search — all articles

Designing for AI search, when the answer isn't a page.

Get our thinking, before it's a project.